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Bluedrop’s Purchase of Ottawa Company Creates Giant Opportunities for Learning Community

Friday, August 4th, 2006

Bluedrop Performance Learning announced today that it has completed the purchase of elearningstyles.com, which owns the international distribution rights to several learning style assessment tools, including the Knowledge Accessing Modes Inventory (KAMI) developed in 1978 by Dr. Richard Rancourt.

Bluedrop acquired elearningstyles.com to leverage the tremendous potential that KAMI has to dramatically improve the effectiveness of training for governments, corporations and academia. KAMI is designed to identify a learner’s preferred way of acquiring, processing and communicating knowledge and skills, i.e. their preferred way of learning. Delivered as a series of questions, KAMI provides an accurate picture of the way an individual communicates, makes decisions, solves problems, learns, teaches, designs instruction, and exercises leadership and management behaviours. Ten unique learning and teaching styles are identified by the KAMI.

“Knowing your individual learning style is invaluable for each worker as a self-assessment tool,” said Emad Rizkalla, President and CEO of Bluedrop. “However, what is most exciting is what the KAMI will do for an organization’s training department. Instructors developing either in-class training or e-learning can now tailor their materials and approach to suit their audience. KAMI will help revolutionize workplace and academic learning by helping trainers target the style of instruction to the dominant learning style(s) of any given group of learners.”

Guy Levert, former President of elearningstyles.com said “I am pleased that such a reputable and respected company is now taking this opportunity on. KAMI has the potential to do for the training world what Myers Briggs did for career planning and development. I am confident that Bluedrop can help KAMI reach its significant potential.”

Dr. Richard Rancourt, a leading learning theory expert and creator of KAMI said, “I am pleased to be working with Bluedrop. I have seen the benefits of KAMI to organizations first hand for almost 30 years and I believe that Bluedrop is the ideal company to make this technology ubiquitous for training departments and educational institutions everywhere.”

KAMI is the result of 25 years of research involving nine different countries, using more than 100,000 subjects. Nearly 100 federal, provincial, educational, sports and private organizations are currently using these inventories to help them enhance performance within the human and human-machine interface domain. Extensive research attests to the international recognition of the scientific credibility of the Epistemic Orientation Model upon which KAMI is based.