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Bluedrop to Assist BioTalent Canada with Educational Learning Program Targeting Canada’s Youth

Wednesday, March 12th, 2008

Bluedrop Performance Learning has announced that it will be working with BioTalent Canada, one of Canada’s leading Sector Councils, on the development of an online educational campaign that will inform Canada’s youth about exciting career opportunities in the biotechnology field.

As part of a complete approach and strategy to address the shortage of skilled workers in biotechnology, BioTalent Canada is re-developing its biotechnology adventure multimedia game into an interactive online multimedia teachers’ tool. This is an educational tool for introducing careers in biotechnology. The online teachers’ tool is intended to provide Canadian youth aged 12 to 17 who are undecided about their future career aspirations, with an opportunity to explore various possibilities of work in biotechnology. This online tool will be used by teachers and students in school and home environments.

“Bluedrop has long established itself as a leader in providing innovative learning solutions to the biotechnology and life sciences sector,” said Bluedrop President Emad Rizkalla. “This current project is a natural fit for both organizations. We look forward to leveraging our experience and expertise in this sector to produce an educational and awareness campaign that results in exceptional recruitment results.”